USB Credit Cards How Thin Can They Go

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When you consider that inside a USB credit card
is a USB Flash memory chip (for storing the data onto), a flash controller (for
giving instructions to the flash memory ?the 揵rains?of the USB drive) and a
USB connector to enable it to be connected to a PC, that抯 a pretty impressive
feat!
Well, how does 2mm sound. Yep, that抯 right, the latest
versions of the USB credit card are now down to just 2mm thick, which is pretty
much exactly the same as a standard credit or bankcard.
When you consider that inside a USB credit card is a USB
Flash memory chip (for storing the data onto), a flash controller (for giving
instructions to the flash memory ?the 揵rains?of the USB drive) and a USB
connector to enable it to be connected to a PC, that抯 a pretty impressive
feat!
USB Credit Cards not only used to be around 2-3 times the
thickness of today抯 ultra thin models but early versions were a little brittle
and 揷lunky? The current Flip Mk II and Rotate models are not only incredibly
well built but they are tactile and they抮e a great platform onto which you can
print complex logos and designs.
As a form factor the credit card shape is one of the most
commonly used designs in the world today and as such we all tend to have
wallets, purses, bags, filofax抯 or something similar in which we carry the
cards. So, one of the benefits of buying a Credit Card shaped USB flash drive
rather than the standard 搒tick?shape is that your customer or clients will
have somewhere convenient to store and carry it. Not only that but having your
brand on a USB credit card gives you what the credit card industry calls 搒hare
of wallet??this is not a share of their spend but the physical sharing of a
customers wallet with other global brands such as VISA, MasterCard and American
Express. Getting your brand amongst these goliaths of the global branding game
is clearly to your advantage and its not something a standard USB flash drive
can deliver.
Equally, a standard USB flash drive has a pretty limited
amount of space onto which you can print your design or logo. Its typically not
a huge problem if your logo is simple, compact and its just one logo you want
printed but, if you need to print complex logo抯 or produce a USB stick with
multiple logo抯 and possibly a strap line then you抮e going to need the extra
print space a USB credit card offers.
Functionally USB credit cards work in the same way as a
standard 搒tick?type design and they抮e available in a range of memory sizes
from 128MB all the way up to a whopping 16GB. There is no compromise on
internal USB components and the data transfer speeds are also broadly similar
to a standard USB stick.
Although USB credit cards are marginally more expensive than
standard models if you pre-load the cards with your sales material, brochures,
prices lists, presentation files, media files and so on you can offset a
significant chunk of the cost by printing less paper documents (as well as
saving the haulage and storage costs of these printed documents)


Article Tags:
Credit Cards, Credit Card